Heaven’s Myst
Heaven’s Myst – Natural Skincare Website Redesign
Brand Positioning and Wholesale-First Web Presence
Based in the mountains of Durango Colorado, Heaven’s Myst creates lichen-based skincare products that help ease pain, support healing, and care for sensitive skin without synthetic ingredients.
Heaven’s Myst had an existing website, but it was built on a platform that was hard to manage and no longer reflected the direction of the brand. The goal was to create a site that felt grounded and human, while clearly communicating the value of the product.
Since the business focuses on wholesale rather than direct retail, it was important to avoid the look and feel of a typical online store. The site needed to speak to two key groups: wholesale distributors interested in carrying the product, and everyday buyers looking for background, usage guidance, and where to buy.
What we focused on:
Full website redesign on a platform that’s easy to manage
A layout that avoids a traditional e-commerce feel
Clear product information, including ingredients, usage, and background
Copywriting support across key pages
SEO setup for both Google and AI-driven search tools
Retail locator built with Community Box
Integration of geometric design elements to support brand identity
Custom video tutorials so the client could confidently manage updates
The site also includes a dedicated tutorial page to support the owner as she maintains the website herself, even with minimal tech experience.
Visit the live site at → https://www.heavensmyst.com/
Plugins used on this website*: Lightbox Anything, Community Box
*affiliate links